BUILDING INTELLIGENT BRANDS, WHAT BRANDING AGENCY STRIVE TO DO EVERYDAY!

A. A branding agency is a company that specializes in creating, managing, and promoting the brands of its clients. Often times this includes developing and executing marketing campaigns, designing web and social media assets, as well as setting up brand collateral (such as logos).

A. A branding agency can help a company to create a unique and memorable name, symbol, or design that will represent its brand. This is important not just for the company itself but also for marketing purposes. The brand should be easily identifiable when searching for products or services related to it online, in ads, or on social media platforms.

A.There are many factors that you need to take into account when choosing an agency, including their experience in branding, target market research, and creativity. You should also make sure that the agency has experience in the specific type of brand or product that you're looking for.

A.Brand agency offer top-notch research, identity services, and tactics that a digital marketing company or in-house marketing team cannot. The goal of brand agencies is to reevaluate, reframe, revitalise, and re-engage your stakeholders with your brand.

A.A good brand agency should have a strong understanding of the brand and its target audience. They should be able to create effective marketing plans that reflect the brand's ethos and values.

A.Brands often hire a brand agency to help them with a number of tasks, such as:
- Researching the target audience and developing a strategy for reaching them
- Developing a marketing plan that aligns with the brand's strategy
- Conducting market research and creating surveys
- Preparing media campaigns
- Analyzing data to determine how the brand is performing
- Advising on legal and tax issues

A. Design thinking gives a brand an idea on their problems; it helps identify what customers need, want, and are willing to pay for. If you do professional design thinking, it helps companies to give a new consumer experience.

A. Any product introduced in the market should have a brand name and packaging design to develop an identity in the market. It needs to be created professionally to gain competitive advantage.

A. Brand design is the composition of branding elements like logo, brand manual, brand story, brand identity, packaging design, and other branding elements that helps brand unique and standout in the market.

A. A brand identity is something that indicates who you are, values, how you showcase your product to customers. A brand identity includes logo, colour and brand design that made you identify your product in the customer’s mindset.

A. You need to collect the customer’s brief, have a thorough research, brainstorm ideas, and give the best output that meets the client requirement.

A. Brand design is the composition of branding elements like logo, brand manual, brand story, brand identity, packaging design, and other branding elements that helps brand unique and standout in the market.

A. You can design a brand identity by knowing your base, evaluating your current stage, looking the competitors, make a plan, describe your brief, design your logo, choose the colour palette, typography, additional elements and build your brand guidelines.