Packaging Design Trends Archives

Packaging Design Trends that last in 2023

DesignerPeople Blog November 4, 2022

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Top 10 Packaging Design Trends for 2022

DesignerPeople Blog November 27, 2021

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Hottest Packaging Design Trends in 2019

DesignerPeople Branding February 2, 2019

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Product packaging has been around humans since the ancient time to assist them in transporting, storing, and protecting a variety of essential and delicate items. But nowadays, packaging has become an integral marketing strategy to beautify a product to draw the consumer’s attention. Today, we see product packaging everywhere, from our local grocery store to famous online shops. The packaging design should be done in such a way so that it can include the crucial four P’s of marketing, i.e., product, price, promotion, and place. Packaging Design Trends is evolving every year to meet our growing needs and wants and has become the product identity. At the front position of those needs and wants is our reliance on e-commerce. So, another motive of packaging is to recreate the visual experience that we have at stores, virtually and hence, it becomes difficult at times, but yes with modern technologies and techniques we are even overcoming this obstacle easily and getting better at it. Nowadays, more than half of the purchases are based on sentiments, especially when a customer is uncertain and is in a dilemma between 3-4 brands of same products. It’s no surprise that companies that master the art of aesthetics are on the top of their game like