Types of Luxury Business Cards & How to Design ?

Last Updated on December 6, 2022 by DesignerPeople

We all visit so many business events or bump in with business people, and one thing which stays with us is their brick of hundreds of undifferentiated Business cards. But when we check them and try to recall we hardly remember who have given which card and their purpose. Later we keep them in our desk or few we trash them.

The business card acts as the first point of contact and will help to either build or break the brand first impression. Hence make sure your company is extending its best foot forward. People are used to looking at basic standard cards now what makes your brand stand out is with classic and luxury business cards.

In general, we are attracted and feel pride when we own some exclusive and premium products. Business cards are not exceptional luxury business cards reflects the distinctive personality and is a sophisticated way of enriching a memorable first impression on customers.

WHAT IS SPECIALIZED VISITING CARD?

Business cards are highly customized and reflect the brand story with aligned conceptualization. There are professional luxury visiting card design agency where they focus on sustaining a high quality of the card and printed with the highest quality standards. The engagement involved in such cards is high wherein these cards are not targeted into bins. Luxury cards are a beautiful combination of aesthetics, texture, type of paper, business information and visual style. Premium card stocks, along with elegant inspired design, are an essential characteristic of such cards.

The way of networking in 2020 will depend majorly on technology and social media platform-oriented. No matter how much we interact online but still face to face meeting and offline networking events will always act as King to ensure customer relationship and gain loyalty.

Business cards are essential in developing the perspective of the brand, its value proposition and designation, which is imparted to the people. The outlook of a business card will give you the overall experience of the organization. It should be appealing enough, as it will turn out to be a major key point of the subsequent success of the company.

There are various types of business cards, but we have collected six types which are widely used and should consider.

1.LAMINATED

It is one of the famous types in business card, applying the smooth lamination will enrich the card feel and look along with helping it to sustain from clipping and cracking along the edges maintaining the card look great over the time.

Laminated cards come with various finish options which can help to ensure to grab attention at your next networking event.

Types of finish can be as below:

Matt Finish- Soft images along with a smooth and silky touch

Gloss Finish- Vibrant colours with ultra-shiny feel and touch

2.DIE- CUT

We all love unique shapes and designs, and if that creativity is not render on the business card, then it can go unnoticed. Die-cut shapes are having their unique personality, which will reflect the brand image. Combined great graphics, coatings and luxury cardstock will develop attractive card design. Die-cut business cards allow for creative ideas to become a reality.

They are generated by using sharp steel cutting blade called the die, which is formed into a similar shape as like cookie cutter. Die-cutting can be used to create a pattern within a piece or to develop an attractive outer shape for your business card design. With a custom die-cut business card, one is having the liberty to versatile their imagination. At the same time, its unique shape allows you to have a lasting impression with potential customers.

3.SPOT UV

It is a technique where UV coating is aligned to the designed part of the business card. It helps to pop out off the paper with glossy finish and contrast with the rest of card background colour, texture and overall emotion.

Raised Spot UV can be used to render highlights, contrast and dimensions one can feel the difference when you just run your finger over it.

Spot UV will help to highlight a specific area on a business card, which can be a logo, brand name.

4.LASER METAL CUT

Rethinking of business cards is more than just a piece of paper is now possible with Laser cutting as it allows you to be more creative. Combine the laser cutting with other forms such as printing, foiling or embossing to develop an interactive quality of business and visiting cards to show off to your clients.

Designing your logo to be a laser cutting file can be a very distinctive and professional way to rejuvenate your business cards. You can choose to engrave it, as we did for the one below, which gives an elegant and pleasant logo. One can paint the card, on the part without text, once it is laser-cut. It provides a binary and colourful aspect to your business card.

5.LETTERPRESS

It is one of the oldest forms of printing which will intricate process of creating a custom plate of your design to imprint the ink into the card stock. Letterpress cards are an excellent option for clean and classic designs and are a beautiful way for companies looking to impress without ostentation. Choosing letterpress means choosing a comprehensive and thorough service that makes your products unique.

The traditional technique which uses a printing press to create relief patterns on paper or other materials. The hand-press each card to give them a unique, distinctly crafted look and feel.

6.FOIL PRINTING

Foil is a form where the printing provides an elegant and beautiful shiny texture to a business card. The logo and typography are the factors which are majorly enhanced by this technique. It is a process where a business card is created by pressing the coloured foil into the card, which will look elegant and impressive. It involves applying a metallic or pigmented foil to a surface to develop a decorative and creative finish.

The process then makes use of metal dies, combined with heat and pressure, to bond a thin foil film to a paper-based substrate permanently.

HOW TO DESIGN YOUR BUSINESS CARD?

1. DIY

The trend of doing it yourself has taken to another level where people gain a sense of satisfaction by doing themselves.  You can make your personalized business card today with various free business card maker tools and software. Where customization of business card designs, colours, layouts and fonts can be made accordingly.

Example: Canva , Vistaprint

2. Freelancer

Freelancers are available at every corner these days, and it is not a tough job to hire a freelancer and appoint him for designing a business card. But since they don’t have a team, they do lack the diversified skill set. Their approach is flexible with reduced risk of experiments. Their reach is high, but responsibility and supervision are less, which acts as a scope of improvement. The client can save their money compared to agency charges, but the agency comes with its unique perks of being organized.

Example : Fiver

3. Agency

Agency is a body where diverse and talented professionals work together with great synergy and strength where go it alone cannot achieve.

The flexibility level is not as high as a freelancer, but the level of creativity and reliability is high. The commitment level and its value for money as the cost of bad designs are always higher compared to appointing any cheaper agencies.

Hiring professional business card design Agency is a clever decision which will then help you to gain competitive advantages undeniable in terms of how you present your business as one-of-a-kind or the top in a wide field of competitors.

Author: Priyanka Thakkar

Passionate, adventurous and my never-ending learning approach lead me towards the world of content writing after working years in core marketing profile. My experience of working in world-famous MNC motivated me to understand the niche requirement of strategic words to communicate correctly about brand message towards people. My zeal in an informal way of writing articles allows anyone to enrich their knowledge in the world of branding, packaging and digital marketing. Being an MBA in Marketing and HR, my excellence lies in framing marketing strategies as well as relationship building. Do connect me personally my LinkedIn & I love to share my expertise with you.