Bored with your ordinary business card? Try a luxury one!

Last Updated on May 22, 2021 by DesignerPeople

In this world of cut-throat competition businesses do need that certain edge to stand out in the crowd. There are tons and hundreds of businesses that are opening up every day, to get the public attention you need something extra, something that will give your clients a good reason to choose you and nobody else. And that is where luxury business cards make their appearance. Normal business cards are old school and are pretty boring, everyone is using them and there is nothing unique about them.

Essential Features That Make Eye-catchy Luxury Business Cards

Paper Used 

The kind of paper used in your card makes a big difference. Normal cards are usually made of cardboard or similar materials, but a luxury business card will be made of premium quality paper and usually are thicker. It can be handmade paper, Matt paper or textured paper. Leather finish, plastic and metallic cards are also commonly seen when it comes to making luxury cards.

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Effects

Along with the kind of card used you need to enhance the writing style of the card itself. There are some basic styles that are used in normal business cards but in order to grab attention normal is not enough. Effects like die cutting, foil stamping, edge painting and engraving will give your cards that edge that will help you get the attention of any client.

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Extraordinary Techniques

The sloppy business cards wind up getting lost but if your card has that different style to it you will definitely get more attention. Having your cards laser cut will give a more luxury feel to it and will glue more eyes on it. Using a thicker card stock will make it more durable and harder to forget about.

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Shape and Size

There are some standard dimensions of a business card but who likes to be ordinary? There are styles and sizes you can choose that are not used commonly enough. If you use a different card dimension the chances are that your card will be more identifiable in a deck of business cards. But don’t go overboard with the idea, it is important that your card should fit inside a pocket.

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Pros of using a luxury card over normal cards

a.) We preserve the things that are unique and beautiful; And using luxury business cards give the idea that you and your organisation is well off and is more than ordinary.

b.) Your card will stand out from a bunch of similar business cards.

c.) It is an essential advertising tool in business meetings, events and conferences and a hand crafted card might change the onlookers’ view.

d.) A hand crafted card that is gold plated and has some very unique fonts and colors will definitely make your clients remember you.

About the author

Hello there! This is Anush and I am the creative brain behind DesignerPeople. I have worked in this industry for more than 17 years and am currently working in New Zealand, Australia and India with extensive range of clients. I have established both national and international companies like LDNZ Ltd. LogoPeople Australia, Netmaxims Solutions Pvt. Ltd.

Author: Priyanka Thakkar

Passionate, adventurous and my never-ending learning approach lead me towards the world of content writing after working years in core marketing profile. My experience of working in world-famous MNC motivated me to understand the niche requirement of strategic words to communicate correctly about brand message towards people. My zeal in an informal way of writing articles allows anyone to enrich their knowledge in the world of branding, packaging and digital marketing. Being an MBA in Marketing and HR, my excellence lies in framing marketing strategies as well as relationship building. Do connect me personally my LinkedIn & I love to share my expertise with you.