Top 11 Packaging Materials Used In Packaging Design In India

Last Updated on December 6, 2022 by DesignerPeople

I hope you can recall the first time when you take up your digital phone. The flattened plane case had given you a distinctive feeling, and the aromatic smell provides you positivity and satisfaction while unboxing the phone.

We have many products that we would like to unpack because of the characteristics mentioned above. Do you ever think why organizations show this much significance to their packaging? Moreover, does it help their brand in any way? Definitely yes, it has a vital role in the discerned value of a product as a whole.

There are different types of packaging materials accessible in the trade. And, I am sure there might be many questions passing through your mindset like How can we distinguish the material used? The cost incurred, etc. We’ll discuss this in detail in the blog.

Packaging design has a crucial role in producing and distributing organizations as they directly contact the customers. However, these days, many companies started reusing and recycling packaging due to their attachment to the environment.

Now let’s discuss the different types of packaging materials used in packaging designing in India:

1. Paperboard boxes

Though the oldest form of packaging, it is still commonly used in many industries such as for storing foods and beverage products, transporting heavy goods, etc. The significant advantage of this material is that it is tenable, viable and recyclable.

In addition, paperboard packaging has unrevealed into several categories such as Solid Bleached Sulfate(SBS)  paperboard, used for cosmetics, pharmaceutical, frozen food, and more. Coated Unbleached Kraft(CUK) paperboard, consumed for those users who prefer eco-friendly paper that contains less moisture-resistant products.

 The main spotlight of this material is that it restrains high-resolution graphics, two-sided print and eye-catching labels, which can strengthen brand messaging. It can also create an identity of the brand in the consumer mindset. For example, many times, we forgot the brand name or product name or the brand while we acquire things, and at that time, we search for the colour or any other attributes that are registered in our mindset to find it immediately.

2. Corrugated Boxes

These boxes are comprised of a material of a line board and heavy paper medium. Line board is a smooth, outer surface that fastens to form. It is also named cardboard in a more simple form.

There are four corrugated boxes: single-phase corrugated box, single–corrugated wall box, double-wall corrugated box, and triple-wall corrugated box.

These boxes help out to transport the products from the manufacturing through distribution to sales and sometimes to end-users in shipping containers. These boxes are used both for ordinary as well as premium products.

Also Read: Custom Box Packaging Design Inspiration 2021

3. Plastic Packaging

Plastic is a popularly used material in packaging, consisting of a wide range of products, from the space shuttle to paper clips. The significant benefit is that it is flimsy and durable, thus, making it easy and cheaper to transport.

It authorizes you to conserve, protect, store and transport products in several ways. If there were no plastic packaging, the various products that consumers used these days which have high demand would not survive in a prolonged condition to be consumed or used. The vital benefit of plastic boxes is that they can be recyclable to take less power to make new plastic than other materials. Around 56% of the plastic is devoured for packaging purposes in the market.

4. Rigid boxes

The example we have discussed above on the digital phones, I’m sure you are anxious about knowing which material is used for packaging the box. These companies use rigid boxes for manufacturing such phone cases.

A rigid box is a hugely precipitate board that is normally four times thicker than an average folding paperboard that usually did not print directly. These are universal packaging used for luxury products.

The numerous other products in which rigid boxes are tremendously used are shoeboxes, board games, jewellery, cosmetics, etc.

Rigid boxes are more extravagant as compared to paperboard and corrugated boxes. It should be contemplated on behalf of a folding carton when it comes to the protection and durability during transport also in the grating trade environment.

With the replicated use and storage of products in the box, it will value in consumers mindset.

5. Chipboard Packaging:

Chipboard is referred to as the paperboard that is generally made from reclaimed paper stock. Another form of corrugated boxes, chipboard packaging, are used for consumer products that need clean, entrancing packaging inside a box.

These are primarily found in industries such as electronics, food, cosmetics, and beverage. The main benefit of using chipboard packaging is that it can be easily cut, overlapped and formed. It is also a cost-effective packing option for your products.

The box that Domino’s and other pizza organizations used to deliver the food; is a perfect example of a chipboard box. Initially, customers were not comfortable with it because of the quality and way of presentation, but slowly, they achieved customer satisfaction through marketing.

6. Polyethylene Packaging

It is a kind of container made of thin, flexible plastic film or thin, soft fabric. One of the most ordinary forms of packaging, these can see everywhere. These are used to transport food items, flowers, waste, books, and many more.

   The usage of polybags is extensive; we can found them available from the grocery store until shipping usage. The main advantages of using polybags are that it is very flexible, easy to use; moreover, varieties of design options and features are available. These bags usually devour less material than boxes, cartons, or jars. Therefore, they are scrutinized as reduced packaging.

Plastic recycling can also be likely with poly bags, depending on the construction. In 2019, United States generated 740,000 plastic bags, but more than 86% are never recycled.

7. Foil sealed bags

These bags are malleable, flexible also easily recyclable material used majorly in the food, medical, tea and coffee industries. These bags help to maintain the product’s flavour and helps in increasing the lifespan.

Foil sealed bags have astonishing seal abilities, good chemical and water resistance. In addition, it is used in food, pharmaceutical packaging because it acts as a total barrier to light, oxygen, odours, flavours and germs. It can be swiftly converted to thin sheets and can be folded, rolled or packed.

When it comes to sealing the heat and retain the freshness inside, no other packaging can beat aluminium. Thus, aluminium foils are worn as wraps for snacks like burgers, sandwiches and are widely used to pack fresh foods daily.

8. Metal packaging

These bags are majorly used in the process of food preservation. The central function of metal packaging is to protect against any external impact during heat treatment, storage and information pack.

The global market for metal containers is estimated at 420 billion units per annum. Out of this, drink can account for 330 billion and food processed cans account for 76 billion, while the rest are reserved for generally lined cans.

The origination of cans made a remarkable evolution in the packaging industry; the plastic usage has been reduced minimum to some amount. Organizations like Pepsi, coca-cola started to produce their beverages in can bottles which made their product a classic look and eye-catching for consumers. They also get an overwhelmed response from the consumers in the initial phase.

9. Glass packaging

One of the oldest ubiquitous packaging materials, glass packaging still maintains an important place today. These are used in the food and beverage industries.

There are specified reasons why glass is commonly utilized for food and beverage packaging. It offers an impermeable, non-poisonous surface with a high water-resistant rate and won’t sponger any defilement into your snacks, which is prospective while using plastic containers.

Glass materials are always costly compared to plastic and metal; it is due to the energy executed in manufacturing glass and the overall finishing of the fabric, making the packaging a premium outlook.

10. Flexible packaging

In this packaging, products are packed through limp and soft materials, allowing for more low-price and personalized options. As one of the upsurging packaging industry segments, flexible packaging builds desire and marketability to food and other products.

Flexible packaging bags are consummate for packaging products in various markets such as food, beverage, pharmaceutical, personal care and household products. The benefit of this packaging is that it is applicable in most dairy products and less expensive, thus gives a variety of impressions to customers.

It helps in refining production efficiency, enhanced product life, simplified shipping and handling. It provides a new way of innovating package design in the market.

11. Biodegradable packaging

Recycling plastic waste was not an enduring solution because of the preservative and colour present, which may lead to other problems. Therefore, an alternative packaging that can be ecological was essential. Thus, leads to the concept of biodegradable packaging came existent.

Consumers want organizations to reflect their values. As a remarkable number of people expressed interest in eco-friendly living, biodegradable packaging entrusts a growth opportunity.

Biodegradable packaging is still somewhat limited, but most of the available materials are non-toxic and allergy-free. These are necessary for consumers who care about the products they are purchasing and the framework of their packaging. It also has the capability to reduce water usage, electricity and emissions.

Biodegradable packaging is produced using polyelectrolytes, molecules found in living organisms, like fibre and protein, etc.

Conclusion

In this COVID-19 pandemic, many manufacturers and retailers faced additional packaging challenges. The lockdown leads the whole industry to work mainly on e-commerce platforms to deliver their products to consumer doorsteps. Therefore, organizations are giving more importance to packaging so that they can efficiently deliver products to their consumers.

Additionally, The FSSAI (Food Safety and Standards Authority of India) issued new guidelines and regulations for packaging during the primary stages of the pandemic.

If you are also facing any problems with designing your packaging, you can reach us at any time on our DesignerPeople website. Associate with us, and let’s discuss what we can do for you with our innovations and skills.

Author: Anush Malik

Being a strategist’s head and a long term visionary personality aims to achieve excellence in branding, packaging and digital marketing field. My 15 years of design experience and masters degree ais my strength which keeps me motivated and keep me going positively. I have participated in extensive branding design conquests in India, USA, Australia and New Zealand with winning zeal. My objective is to encourage start-ups and hence involves actively in the articles which will act as a productive intake of knowledge for them. Do connect me personally via my LinkedIn and I love to share my expertise with you.